5 Important Rules in Website Design | Animus Digital Marketing, Best Website Designing Company in Bhopal

When it comes to your website, extra attention should be paid to every minute detail to make sure it performs optimally to serve its purpose. Here are seven important rules of thumb to observe to make sure your website performs well.

1) Do not use splash pages

Splash pages are the first pages you see when you arrive at a website. They normally have a very beautiful image with words like "welcome" or "click here to enter". In fact, they are just that -- pretty vases with no real purpose. Do not let your visitors have a reason to click on the "back" button! Give them the value of your site up front without the splash page.

2) Do not use excessive banner advertisements

Even the least net savvy people have trained themselves to ignore banner advertisements so you will be wasting valuable website real estate. Instead, provide more valueable content and weave relevant affiliate links into your content, and let your visitors feel that they want to buy instead of being pushed to buy.

3) Have a simple and clear navigation

You have to provide a simple and very straightforward navigation menu so that even a young child will know how to use it. Stay away from complicated Flash based menus or multi-tiered dropdown menus. If your visitors don't know how to navigate, they will leave your site.

4) Have a clear indication of where the user is

When visitors are deeply engrossed in browsing your site, you will want to make sure they know which part of the site they are in at that moment. That way, they will be able to browse relevant information or navigate to any section of the site easily. Don't confuse your visitors because confusion means "abandon ship"!

5) Avoid using audio on your site

If your visitor is going to stay a long time at your site, reading your content, you will want to make sure they're not annoyed by some audio looping on and on on your website. If you insist on adding audio, make sure they have some control over it -- volume or muting controls would work fine.

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SEO Search Engine Optimization in Bhopal - Animus Digital Marketing

                  Search engine type for your Internet business

According to research 80% of people searching website using search engine, therefore search engine still the best way for you to generate traffic. You need to put your website into search engine.

One of the great advantages of search engine for your internet business, it can bring you a large amount of targeted traffic to your website. Some of them will not cost you a cent, but some of them will cost you a dollar. It is depend on what search engine do you use.

Search engine will become very powerful for your business if you can put your website in the top 50, but it will be useless if your website listed further down. Because people will not see the result more than 50 result.

In this article, I want to explain about 4 different search engines that you can use to generate traffic for your website. They are…
1. Directory
2. Crawler search engine
3. PPC search engine
4. Meta search engine

Directory sometimes called a category database. This directory will list all website inside category. This kind of search engine will edited by human, it means there are some directory admin will check your submission to this directory. They may accept or reject your website if they feel your website is not appropriate to the category that directory has.

When you submit your website to directory, you just need to enter your title, description and keywords. Some of directories will not ask you to enter keywords. You also need to select category you want it. The example of directory is yahoo.

Crawler search engine also known as spider or robots. This search engine use small software that will jump between websites called as crawler. This crawler will look for new website 24 hour a day, 7 days a week.

For crawler search engine, you do not need to submit your title, description and keywords. This crawler will index your website automatically. You just need to submit your URL and crawler will come to your site and index every thing they need.

PPC search engine stand for pay per click search engine. This kind of search engine will ask you to pay them to use it. Mostly, they will cost you minimum 1 cent until 5 cent. However PPC search engine will list your website depend on how much you want to pay them in particular keywords. If you want to pay them more than other competitor that use the same keywords, you will be listed on the top.

Before you use PPC search engine, you need to add some deposit. Then your deposit will decrease when someone click on your link.

Meta search engine is search engine that collect result from multiply search engine simultaneously. You don’t need to submit to Meta search engine since they use result of the major search engine.

Meta search engine will rank your website by calculated combination of ranking of all search engines that they use. So the key to have high rank in Meta search engine, you need to ensure that your website listed in all crawler search engine.

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Internet Marketing In Bhopal - Animus Digital Marketing

Internet Marketing In Bhopal - Animus Digital Marketing

Internet marketing is exciting, challenging, and confusing. It can make or break your internet business career and yet many people who depend on internet marketing don't have a full grasp of the essentials involved in internet marketing.

In fact, many internet entrepreneurs waste a great deal of time, energy, and momentum because they do not fully understand internet marketing. Don't let this lack of understanding undermine your income potential.

In order for you to better understand internet marketing and its impact on your internet business you must know the answers to these three key questions:

1. What Is Internet Marketing?
2. What Is The Cost Of Internet Marketing?
3. What Is The Benefit of Internet Marketing?

What Is Internet Marketing?

Marketing is actually rather simple. Marketing is communication about an idea, product, service, or organization. Marketing therefore encompasses advertising, promotion and sales as well as the various techniques and forms of communication used to advertise, promote and sell.

Marketing is broader than simple advertising or promotion in that it includes researching the market to learn what consumers want and then setting out to meet their needs with the appropriate product, price, and distribution method. Marketing includes market research, deciding on products and prices, advertising promoting distributing and selling.

Marketing also covers all the activities involved in moving products and services from the source to the end user including making customers aware of products and services, attracting new customers to a product or service, keeping existing customers interested in a product or service, and building and maintaining a customer base for a product or service.

Internet marketing includes these same activities but also pulls in various internet tools including web sites, email, ezines, banner advertising, blogging, RSS, text links, search engine optimization, affiliates, autoresponders, and other eCommerce applications.
     
What Is The Cost Of Internet Marketing?

The range of expenses for internet marketing is huge. There are a number of promotional and marketing ventures that can cost you nothing or only pennies a day while other advertising efforts can cost you thousands a day.

It is important to consider your goals -- both long-term and short-term -- as well as how much each prospective customer is worth to you. This will help you determine a workable budget for your internet marketing campaign.

Many internet promotions are free, you can set up a web site and/or blog for $250 a year, and you can buy text links for $10 a month. You could easily spend $25-50 a day for advertising but there are many cheaper ad options available.

The best program is to start small and cheap and slowly build as you test and learn what is successful for your market and product. There is no perfect advertising solution that works wonders for everyone. Each marketer and each product has a different formula.

What Is The Benefit of Internet Marketing?

Internet marketing offers more benefits than many traditional marketing mediums. The very nature of web sites and blogs is that they continue working to promote and market your product long after your initial marketing effort is over. Similarly many advertising efforts, such as ezines, newsletters, banners, and text links also continue to increase in power over time.

Email marketing can be a tremendous surge in contacts and sales and offers the ability to personalize your message as well as reach a targeted audience so your chance for sales goes up exponentially.

The other tremendous benefit of internet marketing is that it offers convenience and immediate satisfaction. Your potential customer sees your marketing message when it is convenient for them -- and often when they are seeking information about your specific topic. Then you offer them the ability to act on that interest right then. They can locate your product and buy in the time it would take to watch a commercial on television or turn a page in the newspaper. That is the power of internet marketing.

Now that you have the answers to these three key questions, you are ready to begin your own internet marketing campaign -- and succeed with your internet venture.

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